ART 418 15: Brand Studio

Abe Garcia

Rendered from the course ledger for ART 418, The Business of Design, Charleston Southern University, Fall 2026

ART 418 15: Brand Studio

Monday, October 19, 2026 · Workshop

A working day on the brand. The direction gets chosen at the desk, out of the Milestone 2 room notes, and the documentation starts the same day: the first rules go into the repository before you leave, so the build and the book start together.

Due

- The direction and the first rules.

Handed out

- The rules, written for a machine, due Wednesday, October 28, 2026. - Reading for Brand Systems: Tokens and Rules, read by Wednesday, October 21, 2026.

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Class 15 of 28, ART 418, The Business of Design, Charleston Southern University, Fall 2026.

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