ART 418 07: Pitch Studio: the recording

Wednesday, September 16, 2026 · Workshop

The deck gets finished, and then it gets a voice. First, time on whatever is still blank on the ten slides. Then how to record it on the machine you already have: slides on screen, you in a corner with the camera on, your voice over them, ten minutes. Everyone records a two-minute first take before they leave.

Read before this class

- Monteiro, Design Is a Job. chapters 1 and 2, 22 pp. Read for Monday's seminar.

Assigned today

- Reading for Should designers design?, read by Monday, September 21, 2026.

Materials

- [The slides](/lecture/art418-s7.html). Thirteen slides, the lecture: recorded versus in person, Monteiro's thirteen and the four that get harder, saying it plainly (Hale, Duarte), how the good ones do it, sound, picture, the recorder, the ninety-second checklist, the first take, and Monday. Arrow keys, or type a slide number and press Enter. - [The slides as a PDF](/lecture/art418-s7.pdf). The same thirteen slides to keep. - [The recording checklist](/practice/pitch-deck#recording). The form, the camera, the light, the audio, the length, the pacing, the open, the take and the file. Printed for you today; this is the copy to keep. - [Recording yourself: the professional practice](/practice/recording-yourself). The longer version, for keeps: camera, light, background, sound, delivery, the export, and the same rules on a live call. With the tool guides and the reading it draws on. - [The pitch: the fill-in form](/practice/pitch-deck). The ten slides in Brown's five sections, with the next-steps worksheet behind them. - [The pitch, demonstrated once: an invented company](/lecture/art418-pitch-example.html). The whole pitch run once on an invented company, Mise, in the ten-slide form and written as if presenting. Nothing in it is real and every invented figure is marked with a dagger; slide 15 is the one that says which parts a demo may make up and a hand-in may not. - [The demonstration as a PDF](/lecture/art418-pitch-example.pdf). The same twenty-nine slides to keep.

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Class 07 of 28, ART 418, The Business of Design, Charleston Southern University, Fall 2026.