In-class exercise
Color systems
Re-palette your own Project 1 set down to exactly three global swatches without losing the read. Then prove it by editing one swatch and watching all three artboards follow.
- Time
- In class, forty-five minutes. Hand in before you leave.
- Tools
- Illustrator. Swatches, Color Guide, Recolor Artwork, Select Same.
Set up
Open your Project 1 draft: the hero and both spots in one Illustrator file,
three artboards. If you do not have a vector draft yet, open Tuesday's
shape-kit file instead. Save As lastname-color.ai.
Before you touch anything, count. Open the Swatches panel and the Color panel and click around: how many different fills are in the file, and how many of them are global swatches? Usually the answers are ten or more and none. Change one and nothing else moves. That is the problem.
The one rule
When you are done, the Swatches panel holds exactly three global swatches, plus black and white, and nothing else. Every fill and every stroke in the file points at one of the three. Nothing is painted with a loose color.
A global swatch has a small white triangle in its corner. Edit it and every object using it changes at once, on every artboard. That is the proof, and it is how you will be graded: I will double-click one of your swatches, change it, and watch.
What to make
Choose three. Decide which three colors the set needs. Think in value first: a light, a dark, and a middle. If two things that must separate are the same value, they will merge whatever hue you give them. Squint, or turn the screen gray, and see what holds. The Color Lab will show any set in gray, light to dark, beside its hues.
Make them global. New Swatch, tick Global, name it something you would
say out loud: sky, skin, ground. Not C=12 M=40.
Map every fill. Select > Same > Fill Color grabs every object in one loose color, on every artboard; click a global and they all move together. Or open Recolor Artwork, set Colors to 3, and drag the loose colors onto your three. Either way, sweep until nothing loose is left. Then Select > Same > Stroke Color, because a stray stroke is a loose color too.
Keep the read. Everything that separated before still separates. Figures from ground, near from far, the thing the story is about from everything else. If two things merge, the fix is a value change or a tint, not a fourth color. A tint of a global is still that global.
Hand in
- The .ai file, Swatches panel showing three globals plus black and white.
Grade
Same day. 0, 2 or 3. The six exercises share one grade and the lowest is dropped.
- 2: exactly three global swatches, every fill mapped to one of them, and all three artboards still read.
- 3: all of that, and the three carry a deliberate value structure, a light, a middle and a dark that do work, not three hues that happen to differ.
- 1: more than three swatches, loose fills left behind, or a read that is lost, with things merged that should not.
After
Three is the exercise. If the set genuinely needs a fourth or fifth, add it tonight, as a global, and be able to say what it is for. By Tuesday the hero and both spots share one palette from one library.
Artist
Malika Favre
b. 1982
Every cover is three to five colors, and every one of them is a decision. The deck counts them for you; you count your own.
French illustrator, based in London and then Barcelona. Covers for *The New Yorker*, posters, and campaigns built from a few flat colors, hard edges, and the space left empty. Studied in ART 220 for how far three to five swatches can go when the value structure is right.
Look at
New Yorker covers2013 onwardThe New Yorker; her own site
Count the colors on any of them. Three to five, with the paper often doing the work of one.
GridsHer own site
Pattern pieces where one palette repeats across a whole field. What a set looks like when it shares its swatches.
MoviesHer own site
Film posters. Look at how few colors a poster needs to read across a street.
CollaborationsHer own site
Campaigns and brands. The same hand, a different palette each time, and every one of them limited.
Watch later
Malika Favre: Illustration, live from OFFF 2018Adobe Creative Cloud2018
A working session on stage. Watch how she builds from shapes and decides color last.
Creative process of illustrator and designer Malika FavreSTIR2022
Short. Her process and the less-is-more rule in her own words.
How Malika Favre landed the New YorkerD&AD Festival2024
The career talk: how the covers happened, and what a brief from the magazine looks like.