Sessions28
  1. Part IProject 1: Single Page Website, MVP
  2. 01Wed Jan 20Welcome back
  3. 02Mon Jan 25Snow day
  4. 03Wed Jan 27Design process
  5. 04Mon Feb 1Mobile first and prototyping
  6. 05Wed Feb 3Patterns
  7. 06Mon Feb 8Prototype workshop, project check-in
  8. 07Wed Feb 10Memes and participatory culture
  9. 08Mon Feb 15Snow day
  10. 09Wed Feb 17Project 1 presentations, and typography
  11. Part IIProject 2: Content Management Systems
  12. 10Mon Feb 22Content management systems
  13. 11Wed Feb 24Responsive web design
  14. 12Mon Feb 29Preprocessors, and workshop
  15. 13Wed Mar 2Workshop
  16. Mar 7No class
  17. Mar 9No class
  18. 14Mon Mar 14Workshop
  19. 15Wed Mar 16One-on-one meetings, and workshop
  20. 16Mon Mar 21Workshop
  21. 17Wed Mar 23Workshop
  22. 18Mon Mar 28Project 2 presentations
  23. Part IIIFinal: Portfolio Site
  24. 19Wed Mar 30Your work
  25. 20Mon Apr 4Beauty in web design
  26. 21Wed Apr 6Portfolios: inspiration, aspiration, and limitations
  27. 22Mon Apr 11Portfolios: patterns in code
  28. 23Wed Apr 13Showing your work: portfolio workshop
  29. 24Mon Apr 18Project 3 workshop
  30. 25Wed Apr 20Cross-browser testing, and workshop
  31. 26Mon Apr 25Workshop and snippets
  32. 27Wed Apr 27Final workshop
  33. 28Mon May 2Project 3 crits: final day of class

AVT 415 · George Mason University · Spring 2016

Web Design and Usability

The archival record of the Spring 2016 course, transcribed from the syllabus. Responsive web design and user-centered design, taught in the GMU format: named workshops carry the techniques, two seminars carry the debates, and three projects of rising weight carry the semester — a startup's one-page site, its CMS-backed second version, and the portfolio. 400 points, weekly exercises scored 0 to 3, critique attendance mandatory.

About this courseTexts, grading, policies

How the course runs

Mon and Wed, 4:30 to 7:10 PM, GMU Art and Design Building 1023. Jan 20 to May 2; finals May 4 to May 11. 28 sessions in 3 parts.

Part I · Project 1: Single Page Website, MVP
A local startup needs a very simple marketing site on a short timeline. Three weeks: sketching, responsive frameworks, version control refreshed, one page shipped.
Part II · Project 2: Content Management Systems
The startup loved the work and wants version two: a blog and several pages on a simple CMS. Three weeks, built on the first project.
Part III · Final: Portfolio Site
Four weeks on Bootstrap: a dynamic portfolio that showcases your voice as a designer, through information structure, prototyping, and responsive frameworks.

Assignments

AssignmentDueWeight
Project 1: Single Page Website, MVP75 of 400 points in the original scheme. A local startup's simple, responsive one-page marketing site, three weeks.All term19%
Project 2: Content Management Systems75 of 400 points. Version two of the startup site: a blog and several pages on a simple CMS.All term19%
Final: Portfolio Site125 of 400 points. A dynamic Bootstrap portfolio showcasing your voice as a designer.All term31%
Weekly assignments50 of 400 points. Due the first class day of the week after they are assigned.All term12%
Class participation55 of 400 points. Perfect attendance earned 10 credit points; critique attendance mandatory.All term14%
Exercises20 of 400 points, scored 0 to 3: a 2 is correct and complete, a 3 substantially exceeds the ask, the lowest score is dropped, never accepted late.All term5%
Final critique: the portfolioThe portfolio presented; attendance at critique mandatoryMay 4 to May 11
Total100%

How work is marked

Every piece of work is marked on four counts, evenly weighted.

Participation/Process · 25%
Contributing to class discussions and critiques; improving work as a result of research and iteration.
Concept · 25%
Responding to the problem statement innovatively; thinking critically about work based on critiques, readings, and discussions.
Formal Resolution · 25%
Making work that is aesthetically sophisticated and effective and appropriate given concept and context.
Craft · 25%
Taking care in manufacture of work; showing technical ability.

Books

Read in selections, never whole. Each session lists what to read before that class.

Required
Memes in Digital Culture. Limor Shifman, MIT Press, 2013.
Required
Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability. Steve Krug, New Riders, 2014.
Required
HTML & CSS: Design and Build Websites. Jon Duckett, Wiley, 2011.

No class

Mar 7
Spring Break. The university is closed; the ledger skips the day.
Mar 9
Spring Break. The university is closed; the ledger skips the day.

The rules

General format
The semester consists of workshops, seminars, exercises and projects. Workshops are in-class lessons about specific techniques with code or processes. Seminars present opportunities to discuss and debate critical issues regarding web culture. Projects happen largely outside of class and are thoughtful investigations based on a given problem statement. Class meetings are structured around workshops, seminars, work sessions, guest speakers, and project critiques.
Submission
Projects are due at the beginning of class without exception, presented in person on the due date. Late submissions lose a full letter grade for each class day of delay and are not accepted after one week.
Attendance
Fifteen minutes late is a tardy; thirty is an absence; three tardies equal an absence. Three absences of any kind reduce the final grade by a letter, and each beyond that another. There is no makeup for a project.
Archival record
Rebuilt from the class log the course actually ran on: the 28 posts of the 2016 course site, still live on GitHub Pages, one per meeting, snow days included. Every session links its own lecture post — the notes, exercises and slides as taught. Weights shown as percentages of the original 400-point scheme, rounded.

Schedule

Everything28Readings25

  1. Part I · Project 1: Single Page Website, MVP

  2. January3 sessions
  3. WedJan 2001WorkshopOpen the session →Card§

    Welcome back

    First class: a quick test of technical ability, the tools set up — Slack, GitHub, Codepen, Atom — and what the internet actually is

    1 reading

    Read before class
  4. MonJan 2502Work sessionOpen the session →Card§

    Snow day

    Class asynchronous: the exercise posted to Slack, the process reading assigned for Wednesday

    3 readings

    Read before class
  5. WedJan 2703WorkshopOpen the session →Card§

    Design process

    The responsive design process end to end, and the District Taco exercise: brand audit, proto-personas, style tiles, a mobile-first wireframe

    2 readings

    Read before class
    • Duckett, HTML & CSSchs. 3 to 8
    • Krug, Don't Make Me Thinkintro, chs. 1 to 4
  6. February9 sessions
  7. MonFeb 104WorkshopOpen the session →Card§

    Mobile first and prototyping

    What designing mobile-first actually means, and hands-on prototyping in Invision. Project 1 opens

    3 readings

    Read before class
  8. WedFeb 305WorkshopOpen the session →Card§

    Patterns

    Conventions are your friend: visual hierarchy, what is clickable, why the hamburger menu costs more than it looks

    2 readings

    Read before class
    • Duckett, HTML & CSSchs. 13 to 15
    • Shifman, Memes in Digital Cultureall, for the seminar
  9. MonFeb 806Work sessionOpen the session →Card§

    Prototype workshop, project check-in

    Work session on Project 1 prototypes, Shifman finished for Wednesday's seminar

  10. WedFeb 1007SeminarOpen the session →Card§

    Memes and participatory culture

    The first named debate: how images move, mutate and mean online, argued from Shifman

    1 reading

    Read before class
    • Shifman, Memes in Digital Culture
  11. MonFeb 1508Work sessionOpen the session →Card§

    Snow day

    The second snow day: structure and layout reading posted in place of class

    2 readings

    Read before class
  12. WedFeb 1709CritiqueOpen the session →Card§

  13. Part II · Project 2: Content Management Systems

  14. MonFeb 2210WorkshopOpen the session →Card§

    Content management systems

    Project 2 opens: the site becomes a system someone else can update, and design has to survive real content

    2 readings

  15. WedFeb 2411WorkshopOpen the session →Card§

    Responsive web design

    Fluid grids, flexible media, breakpoints: the technique under everything the course builds

  16. MonFeb 2912WorkshopOpen the session →Card§

    Preprocessors, and workshop

    Writing styles like a system: variables, nesting, partials, then hands on Project 2

  17. March7 sessions
  18. WedMar 213Work sessionOpen the session →Card§

    Workshop

    Project 2 work session and desk crits

  19. MonMar 7

    No class

    Spring Break. The university is closed; the ledger skips the day.

  20. WedMar 9

    No class

    Spring Break. The university is closed; the ledger skips the day.

  21. MonMar 1414Work sessionOpen the session →Card§

    Workshop

    Back from break: Project 2 work session

  22. WedMar 1615Work sessionOpen the session →Card§

    One-on-one meetings, and workshop

    Individual project reviews while the room works. The beauty readings begin

    2 readings

  23. MonMar 2116Work sessionOpen the session →Card§

    Workshop

    Project 2 work session; the beauty readings continue

    2 readings

  24. WedMar 2317Work sessionOpen the session →Card§

    Workshop

    Last work session before Project 2 presents

    2 readings

  25. MonMar 2818CritiqueOpen the session →Card§

    Project 2 presentations

    The CMS sites presented and critiqued


  26. Part III · Final: Portfolio Site

  27. WedMar 3019Work sessionOpen the session →Card§

    Your work

    Turning toward the portfolio: what you have, what it says about you

  28. April8 sessions
  29. MonApr 420SeminarOpen the session →Card§

    Beauty in web design

    The second named debate: what aesthetic judgment is for in a medium ruled by conventions. Project 3 opens

    1 reading

    Read before class
  30. WedApr 621WorkshopOpen the session →Card§

    Portfolios: inspiration, aspiration, and limitations

    What a portfolio is for, and what the good ones do

  31. MonApr 1122WorkshopOpen the session →Card§

    Portfolios: patterns in code

    The portfolio's common structures, taken apart in code

  32. WedApr 1323Work sessionOpen the session →Card§

    Showing your work: portfolio workshop

    Work session: the portfolio's content before its chrome

  33. MonApr 1824Work sessionOpen the session →Card§

    Project 3 workshop

    Work session and desk crits

  34. WedApr 2025WorkshopOpen the session →Card§

    Cross-browser testing, and workshop

    The work checked where it will actually be seen

  35. MonApr 2526Work sessionOpen the session →Card§

    Workshop and snippets

    Work session; useful patterns traded as code snippets

  36. WedApr 2727Work sessionOpen the session →Card§

    Final workshop

    Last working day before crits

  37. May1 session
  38. MonMay 228CritiqueOpen the session →Card§

    Project 3 crits: final day of class

    The portfolios presented; the semester closed

  39. ExamDec 8–14

    Final critique: the portfolio

    The portfolio presented; attendance at critique mandatory


Grades of record live in Blackboard. This is the reading and the schedule.

0:00–0:00